ThinkShop completed 3 eventful years, last month. In that time, we have been fortunate to work with a number of clients on a variety of
Many organisations and their leaders like to talk about how focused they are on Customer Service, while they merely pay lip-service to the cause. The
A few days ago, Founding Fuel posted a cogent piece by Haresh Chawla on How India’s digital economy can rediscover its mojo. In it, Chawla speaks about
This post first appeared in the Digital Marketing Consultants Special edition of Aug 2016 in Consultants Review, and is based on previous blog posts written on the Think!
This post is not about how to recover from a crashed disk. It’s about how not to let a disk crash affect you in the
This post first appeared on YourStory in July 2016… Around 40% of the world population has an internet connection today; In 1995, it was less
Mary Meeker at KPCB recently released the 2016 edition of the Internet Trends Report. At over 200 slides, it is indeed a treasure trove of
It’s no surprise that we are inundated with data and marketing messages from all sides. Experts estimate that over 90% of all data was generated just
ThinkShop works with many clients in the domain of Marketing Strategy. And, “marketing” comes down to Communication Design that works. It’s not really rocket science, but
A few days ago, I had the pleasure of attending a talk by Prof. Ross Bassett of North Carolina State University on the subject of
If you live in any of the major cities of India, and own a vehicle, you’re more than likely to have heard of many popular
Way back in 1941, Kenneth B. Elliott, Vice President in Charge of Sales for The Studebaker Corporation, remarked in an interview: “The customer is not an
What does the DNA of a startup look like? While almost every startup believes that it is building something entirely unique, there are some defining characteristics that dramatically
We live in an age where, no matter what function or department you work with, you will encounter the need to deliver a presentation on